
Sway allows for embedded Tweets and Facebook posts, which is a testament to the nature of the software. This means that, just like social media, Sway is capable of updating itself to account for new trends and technologies. The developers of Sway have been tirelessly working to find ways to improve the application, and it’s always being updated to adapt to shifts in the industry. The basis behind Sway is its algorithm that helps users create dynamic presentations.

Lifehacker is guessing that Sway will be for casual presentations, in contrast to PowerPoint’s grip on heavier and more informative presentations. Rather than looking at a slideshow, Sway is more like looking at a web page, which aids in presenting it in an engaging manner. This means that the presentations can be navigated through use of scrolling or swiping. While PowerPoint uses slides, Sway has a unique niche in that its presentations are web-based in a browser. This is a position that is currently held by the popular slideshow creator, Microsoft PowerPoint. Returning to Sway, you’ll notice that before anything else, it’s designed to create presentations.
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The idea is that this makes the exclusive Microsoft software appeal to all audiences. This lets users access the applications through their mobile device or PC, regardless of the operating system. With the addition of Microsoft Office 365 to the software company’s repertoire, there’s a noticeable shift toward cloud-based services.
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However, under Satya Nadella, Microsoft has taken steps toward the integration of previously-exclusive Windows software on other platforms, like iOS and Android. Instead of using Apple devices to advertise their products, Microsoft would have been pushing to market the Surface tablets and the Windows Phone. When Microsoft was under the reign of CEO Steve Ballmer, this would have been unheard of. While Sway is looking to be a fantastic new product for established Windows lovers, you might have noticed that Microsoft advertised Sway in the video by showcasing it being used on iPhones and iPads. Check out Microsoft’s video to see what can be accomplished with Sway. Sway is proving to be a fairly versatile app that is capable of enriching web-based presentations with both text and images. If you’re curious about Microsoft Sway, you can check out the product yourself by visiting its official website. Due to the incredible response from participants, and a high interest in the application in general, Microsoft has made the preview version available for all who want to try it out. Last October, Microsoft released an invitation-only preview of Sway. How is Microsoft Sway looking to change the way businesses present information?

Designed as a cross-platform content aggregation tool, Sway is capable of creating and sharing dynamic web-based presentations that are just bold enough to catch the eye. Microsoft’s latest Office application, MS Sway, is looking to make some big changes to the way professionals display presentations.
